Web3 and the Metaverse are some of the most talked-about topics in current times, so it is essential to understand how to position yourself (or your clients) as a thought leader in this space. While everyone tries to join in on the conversation, executives must learn how to stand out and determine the right time to voice their thoughts. Todd Barrish argues that there is a strategy to gaining media attention and that it will take attention to detail and perseverance to do so.
