Venkat Viswanathan Argues that the Rental Economy Will Be a Glimpse into the Future of the Economy

As inflation hits consumers where it hurts – their wallets – many are considering lowering costs and limiting spending by relying on short-term rental options as opposed to longer-term ones. LatentView’s Venkat Viswanathan analyzed how the rental economy coupled with the current state of the subscription market will have implications for the future of the economy as a whole.